Why Do Drug Launches Fail?
This ACMA-hosted webinar will focus on Why Do Drug Launches Fail?
Thursday, October 17, 2024 at 1:00 PM EST
Presented By
Steve Fields, PACS
Vice President, Field Access & Reimbursement, Inizio Engage
Ebtehal Madi, MBA, BCMAS
Global Medical Collaboration Network Enabler-PDMA, Roche
This webinar has already taken place
When: Thursday, October 17th, 2024 1:00 PM EST
Webinar topic: This ACMA hosted webinar will focus on Why Do Drug Launches Fail?
What will you learn? - Key strategic pitfalls that lead to unsuccessful drug launches and how to avoid them. - Expert insights on cross-functional strategies for launch success. - Collaboration challenges between Medical Affairs, Market Access, and other critical functions. - Case studies of both failed and successful drug launches with actionable takeaways. - Best practices for mitigating risk and ensuring stakeholder engagement throughout the drug launch process.
A recording of the webinar will be available on our website after the event.