Strategic Global Medical Communications: Cultural Intelligence and Regional Adaptation in Practice

Join Susan Connelly, PharmD, MBA, CMPP, Global Medical Communications & Content Lead at Pfizer, for an advanced exploration of strategic global medical communications. With over 20 years of experience spanning agency, academic, and pharmaceutical settings, Susan will share insights on navigating the complex landscape of global content development and regional adaptation. This session is designed for medical affairs professionals, team leaders, and medical communications professionals looking to elevate their global communications expertise. Attendees will gain actionable insights into developing content strategies that work across diverse markets, managing cultural and regulatory considerations, and leveraging digital transformation in medical communications.