Strategic Global Medical Communications: Cultural Intelligence and Regional Adaptation in Practice
Join Susan Connelly, PharmD, MBA, CMPP, Global Medical Communications & Content Lead at Pfizer, for an advanced exploration of strategic global medical communications. With over 20 years of experience spanning agency, academic, and pharmaceutical settings, Susan will share insights on navigating the complex landscape of global content development and regional adaptation. This session is designed for medical affairs professionals, team leaders, and medical communications professionals looking to elevate their global communications expertise. Attendees will gain actionable insights into developing content strategies that work across diverse markets, managing cultural and regulatory considerations, and leveraging digital transformation in medical communications.
Friday, December 5, 2025 at 2:00 PM EST
Presented By
Susan Connelly
Global Medical Communications & Content Lead, Internal Medicine & Primary Care at Pfizer
Kiana Dixson, PharmD, BCMAS
Associate Director, Educational Programs
This webinar has already taken place
Key Learning Objectives:
- Understand strategic frameworks for global versus regional content development
- Learn best practices for cultural intelligence in medical communications
- Explore approaches to regulatory adaptation across different markets
- Discover how AI and digital transformation are reshaping the field
- Gain insights into the future evolution of medical communications
- This conversational session will conclude with an interactive Q&A, providing opportunities for direct engagement with an industry expert.